Privacy Statement | Scarlett & Jo

This Privacy Statement explains how Scarlett & Jo (operated by Just Jo (Holding) Limited) collects, uses, shares, and protects your personal information when you visit or make a purchase from our US store at www.scarlettandjo.com/en-us. It also explains your rights under applicable US state privacy laws, including the California Consumer Privacy Act (CCPA/CPRA).

On this page: Information We Collect | How We Use Your Data | Sharing & Disclosure | Your Privacy Rights | Cookies | Security | Data Retention | Children's Privacy | FAQs | Contact Us | Related Policies

1. Information We Collect

We may collect and process the following categories of personal information:

Information You Provide to Us

  • Name, email address, billing and shipping address, and phone number when you create an account or place an order
  • Payment information (processed securely via our payment processors — we do not store full card details)
  • Communications you send us via email, contact forms, or customer service channels
  • Account preferences and marketing opt-in status

Information Collected Automatically

  • IP address, browser type, operating system, and device identifiers
  • Pages visited, time spent on pages, and clickstream data
  • Referring URLs and search terms used to find our site
  • Cookie and tracking technology data (see Cookies section below)

Information from Third Parties

  • Data from advertising and analytics partners to help us understand how customers find and interact with our store
  • Information from social media platforms if you interact with our social content or use social login features

2. How We Use Your Information

We use the personal information we collect for the following purposes:

  • Order fulfilment: To process and ship your orders, send order confirmations, and handle returns or exchanges
  • Customer service: To respond to enquiries, resolve complaints, and provide support
  • Account management: To create and manage your Scarlett & Jo account
  • Marketing communications: To send you emails about new products, promotions, and offers — with your consent, which you may withdraw at any time
  • Site improvement: To analyse usage patterns, improve website performance, and personalise your experience
  • Advertising: To deliver and measure the effectiveness of targeted advertising, including via third-party platforms such as Meta and Google
  • Legal compliance: To comply with applicable laws, including tax obligations, fraud prevention, and law enforcement requests
  • Security: To detect and prevent fraudulent transactions and other illegal activities

With your permission, we may also send you emails about new Scarlett & Jo designs, news, and exclusive offers. You may opt out at any time by clicking "Unsubscribe" in any marketing email or by contacting us at info@scarlettandjo.com.

3. Sharing & Disclosure

Scarlett & Jo does not sell your personal information in exchange for monetary consideration. However, we may share your information in the following circumstances:

  • Service providers: We share data with trusted third-party providers who assist us in operating our business, including payment processors (Shopify Payments, PayPal), shipping and fulfilment partners (GREEN WORLDWIDE LLC), email marketing platforms (Klaviyo), and analytics providers (Google Analytics). These providers are contractually obligated to use your data only as directed by us.
  • Advertising partners: We may share limited data (such as hashed email addresses or cookie identifiers) with advertising platforms including Meta and Google to deliver and measure targeted advertising. Under certain US state privacy laws, this may constitute a "sharing" of personal information. You may opt out via our Do Not Sell or Share page.
  • Legal requirements: We may disclose your information if required by law, court order, or to protect the rights, property, or safety of Scarlett & Jo, our customers, or others.
  • Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. Your Privacy Rights

Depending on your state of residence, you may have the following rights regarding your personal information:

  • Right to Know / Access: Request information about the personal data we hold about you, including the categories collected, purposes of use, and third parties with whom it is shared
  • Right to Correction: Request correction of inaccurate personal information
  • Right to Deletion: Request deletion of personal information we have collected about you, subject to applicable legal exceptions
  • Right to Data Portability: Request a copy of your personal information in a portable format
  • Right to Opt Out of Sale or Sharing: Opt out of the sale or sharing of your personal information for targeted advertising purposes
  • Right to Opt Out of Targeted Advertising: Opt out of advertising based on your activity across websites and services
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights

To exercise your rights, please visit our Your Privacy Choices page or contact us at info@scarlettandjo.com. We will respond within the timeframe required by applicable law (45 days, with a possible 45-day extension).

For opt-out of sale or sharing requests, please visit our Do Not Sell or Share My Personal Information page.

5. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to operate and improve our website, personalise your experience, and deliver relevant advertising. Cookies are small text files stored on your device when you visit our site.

The types of cookies we use include:

  • Strictly Necessary: Essential for the website to function, including shopping cart and checkout functionality
  • Performance & Analytics: Help us understand how visitors use our site (e.g., Google Analytics)
  • Functional: Remember your preferences such as currency, language, and login status
  • Targeting & Advertising: Used to deliver relevant ads and measure advertising effectiveness (e.g., Meta Pixel, Google Ads)

You can manage your cookie preferences at any time using our Cookie Preferences tool. For a full declaration of cookies in use, please visit our US Cookie Policy.

We also honour Global Privacy Control (GPC) signals where required by applicable law.

6. Security

We take the security of your personal information seriously. We implement reasonable technical and organisational measures to protect your data from unauthorised access, disclosure, alteration, or destruction. These measures include:

  • SSL/TLS encryption for all data transmitted between your browser and our website
  • AES-256 encryption for stored payment data
  • PCI-DSS compliance for payment card processing
  • Access controls limiting data access to authorised personnel only

While we take all reasonable precautions, no method of transmission over the internet or electronic storage is 100% secure. In the event of a data breach that affects your rights and freedoms, we will notify you in accordance with applicable law.

7. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting obligations. Order and transaction records are typically retained for a minimum of 7 years for tax and accounting purposes. You may request deletion of your data at any time, subject to these legal retention requirements.

8. Children's Privacy

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us at info@scarlettandjo.com and we will take steps to delete it promptly.

9. Frequently Asked Questions

How do I unsubscribe from Scarlett & Jo marketing emails?

You can unsubscribe at any time by clicking the "Unsubscribe" link at the bottom of any marketing email. Alternatively, email us at info@scarlettandjo.com and we will remove you from our mailing list promptly.

How do I request access to my personal data?

Under applicable US state privacy laws, you have the right to request a copy of the personal data we hold about you. To submit a request, please email info@scarlettandjo.com or visit our Your Privacy Choices page. We will respond within 45 days.

Does Scarlett & Jo sell my personal data to third parties?

No. Scarlett & Jo does not sell your personal data in exchange for monetary consideration. We may share limited data with advertising partners for targeted advertising purposes, which may constitute a "sharing" under certain US state privacy laws. You can opt out at any time via our Do Not Sell or Share page.

How do I delete my Scarlett & Jo account?

To request deletion of your account and associated personal data, please email info@scarlettandjo.com. Please note that we may be required to retain certain information for legal or accounting purposes.

How do I manage cookies on the Scarlett & Jo website?

You can manage your cookie preferences using our Cookie Preferences tool, or by adjusting your browser settings. Please be aware that disabling certain cookies may affect the functionality of our website. For full details, visit our US Cookie Policy.

Who is responsible for my data at Scarlett & Jo?

Scarlett & Jo is operated by Just Jo (Holding) Limited, registered in England and Wales. For all privacy-related queries, please contact us at info@scarlettandjo.com.

10. Contact Us

If you have any questions about this Privacy Statement or wish to exercise your privacy rights, please contact us:

 

Last Updated: [DATE]