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Plus Size Wars

Posted on 22 April 2015

Great advert for plus size fashion. Very much following our own policy of showing it for real. The show basically showed a scramble for authenticity through the use of plus size bloggers and plus size personalities between Evans and Yours. Showed how Milk’s conventional view that models had to be 5 foot 9 + was blown apart through Tess’s following. The show was about how companies bring product to market and the underlying job of promoting body positive to encourage product sales. 6f67985d-63fd-45c7-9bfa-3c901b9e45ea_625x352  

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1 comment

  • Cactus: November 17, 2016

    This inrdtouces a pleasingly rational point of view.

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